Spanish supermarket chain Aquié Grupo Cuevas example for innovative and green retailing concept

Grupo Cuevas is a famous Spanish chestnut manufacturer, who had the wish to develop a new innovative supermarket concept in the region of Galicia, especially in the Ourense Area, next to their 25 supermarkets. Together with Jos de Vries The Retail Company the formula Aquié has been developed during in 2008 which was based on a new, modern design, the use of new technologies and a well-balanced assortment of healthy groceries. Everything developed thinking of the trend on sustainable Retailing. The company only supplies bio-recycable bags and when the client brings his own bag the client gets a small reward from Aquié. The furniture and lightning was selected on the environmental advantages because of the low consumption of energy.
Next to these innovative aspects of Green Retailing the clients can choose from a selected assortment of daily varying fresh and healthy menus (to prepare or prepacked). These products are tested and prepared by the university of Vigo to create an ecological and healthy product assortment and offering meal solutions for the customers.



This fifth generation supermarket of Aquié directly was very succesfull with this new innovative concept. They are that succesfull that they opened their 2nd store already (in A Porriño, Galicia). The first supermarket could welcome over 1.250 visitors on a daily base and the turn-over is over 29% higher than the other stores of the Grupo Cuevas.


The supermarket concept of Aquié has been choosen as one of the most innovative new retail concepts in the world during the recent World Retail Awards in Barcelona.

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