Size: With its 2,200 m² of floor space, this market is at the present time the only one in Europe boasting such a size. As space was to become available next to the self-service department store, Globus Ludwigshafen, the Globus management decided to remove the beverages market from the department store and build a new one together with the adjacent tire centre and petrol station. The large petrol station with a two-lane car wash is located in front of the beverage centre. The tire centre is directly adjacent to the beverage centre.
Clear concept: due to its excellent orientation system, made possible through the use of large focus points above the product groups, the market’s classic ‘man’s world’ environment is also very popular with its female customers. The customer resonance in the initial 3 months following the market’s opening clearly reflected this. A large, clean-lined deposit return station and cooling section for tap beer complete the market’s service and increase long-term customer bonding.